FASHION MARKETING OPTION

REQUIRED CLASSES FOR ASSOCIATE OF ARTS (A.A.)

(for students without a prior college degree)

GNST 1040 English Composition 3
GNST 1200 20th Century Designers 3
GNST 1230 Color & Design Theory 3
GNST 1450 College Mathematics 3
GNST 1600 Effective Speaking 3
GNST 1650 Critical Thinking 3
GNST 1900 Professional Skills 0
GNST 2430 Perspectives in Diversity - -or- 3
GNST 2960 American Political & Economic History
GRPH 1000 Beginning Adobe 3
MMKT 1650 Consumer Behavior & Research 3
MMKT 2080 Brand Management Strategies 3
MMKT 2420 Marketing Communications 3
MMKT 2460 Global Marketing 3
MMKT 2780 Integrated Marketing Communications 3
MMKT 2880 Marketing Essentials 3
MRCH 1100 The Business of Fashion Merchandising 3
MRCH 1550 The Retail Environment 3
MRCH 1750 Merchandising Strategies 3
MRCH 1820 Trend Analysis & Styling Concepts 3
MRCH 1920 Applied Digital Communications 3
MRCH 1950 Excel for Business Applications 3
MRCH 2210 Merchandise Presentation Standards 3
MRCH 2760 Advanced Business Applications 3
MRCH 2770 Case Studies in Retail Strategies -or- 3
BUAD 2850 Entrepreneurship
MRCH 2810 Sustainability & Social Responsibility 3
SMED 2100 New Media Strategies 3
SMED 2550 Intellectual Property & Media Law 3
SMED 2750 E-Commerce Marketing 3
SMED 2850 Marketing Analytics 3
SMED 2880 New Media Public Relations 3
TSCI 1500 Textiles & Product Analysis 3
  Total Units of Credit 90

REQUIRED CLASSES FOR PROFESSIONAL DESIGNATION (A.A.)

(for students with a prior college degree)

MMKT 1650 Consumer Behavior & Research  3
MMKT 2080  Brand Management Strategies  3
MMKT 2420  Marketing Communications  3
MMKT 2460  Global Marketing  3
MMKT 2780  Integrated Marketing Communications  3
MRCH 1820  Trend Analysis & Styling Concepts  3
MRCH 1950  Excel for Business Applications  3
MRCH 2760  Advanced Business Applications  3
MRCH 2770  Case Studies in Retail Strategies –or– 3
BUAD 2850  Entrepreneurship
MRCH 2810  Sustainability & Social Responsibility  3
SMED 2100  New Media Strategies  3
SMED 2750  E-Commerce Marketing  3
SMED 2850  Marketing Analytics  3
SMED 2880  New Media Public Relations  3
TSCI 1500  Textiles & Product Analysis  3
  Total Units of Credit  45

The A.A. program may be available via distance learning. Check with the Admissions Department to determine eligibility.