The Bachelor of Arts in Graphic Design Program prepares students for careers as graphic artists and designers. Students learn how to interpret, define, and solve client problems and create a distinct voice of communication to the target audience. Using a combina-tion of technical skills and creative thinking, this comprehensive program teaches students about concept, design, typography, and motion graphics and how these elements are combined and used in graphic designs for the fashion and entertainment industries.

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What Our Students Learn In-depth design thinking is the foundation for good design. In our program, students dive deep into various forms of research to inform their visual messages.

Why FIDM With a focus on designing for the entertainment and fashion industries, the program brings a unique focus to the creation of targeted visual messages. This compre-hensive program gives students the technical and communication tools to rise to leadership roles in marketing and advertising.

One-on-one advisement is available to students from other FIDM Majors to consider eligibility for special admissions to this program. Contact the appropriate department chairperson.

REQUIRED CLASSES FOR BACHELOR OF ARTS (B.A.)

BDSN 3100A Advanced Practices in Color, Design and 3-D Form 3

BUMT 3100 Ethics in Business+

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BUMT 4840 Studies in Leadership+

GNST 2370 Applied Statistics

GNST 2530 Principles of Kinesiology+

GNST 2570 Microeconomics+

GNST 3000 World Political History+

GNST 3050 Writing for Business Professionals+

GNST 3150 Research on Topics of Design History

GNST 3200 Consumer Social Behavior

GNST 3400 Social Psychology+

GNST 3410 History & Development for Film & TV

GNST 3800 Icons of Culture: The Context of Meaning

GNST 3900 Issues in Contemporary Society+

GRPH 3150 Photo Direction

GRPH 3380 Key Art Design: Theatrical

GRPH 3550 Advanced Typography

GRPH 3800 Lifestyle Brand Strategies

GRPH 4080 Key Art Design: Home Entertainment

GRPH 4150 Activated Marketing

GRPH 4420 Graphic Design Internship

GRPH 4880 Motion Graphics II

GRPH 4980 Industry Portfolio

SMED 3100 Mobile Application Marketing

VCOM 2220 Materials & Props

This program is available on the Los Angeles campus.

Prerequisite: FIDM degree in Digital Media, Graphic Design, or Visual Communications, or an external associate’s degree in a related field from an accredited college/university