Message from our CEO

At around this time last year, the Business of Curling Symposium in Canmore, Alta., produced an amazing array of ideas, suggestions and plans to make Canadian curling centres a place of welcome, warmth and fun in our respective communities.

Little did we know just how important those virtues would become, as today we fnd ourselves in the midst of a global pandemic that cut many curling seasons short and leſt many wondering about a path forward.

But I’m pleased to tell you there IS a path forward as we plan for the next curling season, and we all can play a role in bringing curling back to Canadians.

We can also learn from this experience and fnd ways to make our sport, and our business, better. This guide will offer some insight, helpful advice and recommended practices, in concert with civic, provincial and national guidelines, to help you prepare for the return of curling.

Yes, there will be some changes in the way we operate our curling centres, and many of those changes may reflect a new reality. But I truly believe our sport is well-positioned to cater to Canadians seeking that place of welcome, warmth and fun I spoke of earlier.

We’ve been urging Canadians to #keepcurling at home with commercials you may have seen on TSN. Now, the message will shiſt to simply #keepcurling, and working together with all of you, we are committed to getting Canada back on the ice this fall.

Good curling to all of you!

Katherine Henderson

Chief Executive Officer, Curling Canada