VISUAL COMMUNICATIONS

The Visual Communications Program offers students a diversified, creative business background in visual presentation, exhibit/trade show design, retail and event marketing, and store planning, with an emphasis on the fashion and entertainment industries. Students benefit from exposure to practical and theoretical visual merchandising techniques. Courses include presentation design, color theory, concept visualization, trend forecasting, and computer graphics.

What Our Students Learn

In our program, students learn the creative and technical skills to create visual displays and elements for a variety of projects.

Why FIDM

Students work on real-world projects with industry professionals from companies like Saks Fifth Avenue, Global Shop, PAVE/Planning, Visual Education Partnership, Giorgio Armani, Bloomingdale's, Reeve Store Equipment, Marshall Retail Group, and Halston who have partnered with FIDM to create internships for students in the program. Students leave the program proficient not only in their hard skills like quick sketching, InDesign, SketchUp, and Photoshop, but also confident in soft skills like collaboration and negotiation. They develop a full understanding of attention to detail, problem solving, and what goes on in the world of art and culture and how it applies to their work.

Anthropologie, Disneyland Resorts, Gucci, and Lennie Marvin's Prop Heaven are just a few of the companies that hire FIDM Students for internships that often turn into full-time positions after graduation.